Today’s web browsers are simply unsuited for the modern internet. Users are inundated with ads, cookies, invasive tracking, and clutter, resulting in compromised personal privacy and decreased browsing speeds. Enter Brave. 

The Ask: Brendan Eich, the inventor of Javascript and the founding team at Brave engaged Humdinger to create an animated explainer video that efficiently and effectively told their product’s innovative story. The final result demanded attention through a bold yet refined design aesthetic and educated users through astute content and a personable tone.

The Result:  With over 250k views and counting, the video delivered a huge adrenaline shot to user downloads, pushing installs for desktop and mobile into the millions within a matter of months. 

The guys over at Brave also had some kind things to say about working with us; 

"Working with Humdinger on our Brave Browser Explainer video was a walk in the park, on a sunny afternoon. They pushed us to expand our perspectives while adding clarity and spark to the creative messaging within the piece, resulting in a clear and concise story of our product benefits. The final piece has been well received and has proven to be a valuable asset in how we communicate the browser as well as our brand. "

- Brad Richter, Brave Software

Role: Creative Director / Writer  / Voiceover